Keep up with the partners

Gustin Partners | November 02, 2015 |

Our Changing Sense of Time – Part 2

Time perspective changes behavior. Time – not just how we manage our personal time but how the individuals on a team/in an organization thinks about time are powerful leadership leverage points.... Read more

Gustin Partners | October 26, 2015 |

Our Changing Sense of Time – Part 1

It is about time. The three most important questions a modern executive can ask a colleague are:

1] Where are you spending your time?
2] How long does [insert critical task] take?
3] How fast is your world changing?... Read more

Gustin Partners | October 02, 2015 |

Evolved and Evolving Business Models

ALL organizations have evolved and evolving business models. Religion and education are two of the oldest “businesses” in human history. Neither profession is particularly known for being change-ready or change-savvy. Despite this both have evolved their business models over time.... Read more

Gustin Partners | September 25, 2015 |

Questions About Our Autonomous Future

Autonomous vehicles are now technologically feasible. What does this mean for the ~$15 trillion in automotive assets currently on the road in the United States? Enlightenment raconteur Voltaire counsels that man should be judged not by his answers but rather by the questions he asks. What question are you and your organization asking about a future that celebrates autonomy?... Read more

Gustin Partners | September 01, 2015 |

Managing The Status Quos of Modern Existence

When one encounters the phrase “status quo” in use today it typically refers to a singular phenomenon – as in THE status quo. In reality there is not one status quo, there are many and they need to be understood and aggressively managed.... Read more

Gustin Partners | August 12, 2015 |

Security for the Rest of Us

Breaches and compromises have become a business reality. And yet, most organizations are at a loss for words. Many security experts focus on the dark side, counseling executives they need to “Update Their Nightmares”. Indeed, when was the last time you heard “good” security news? The years 2013, 2014, and 2015 have been dubbed “the year of the breach.” I believe that part of the problem is that the media and general population lacks a vocabulary capable of expressing positive developments in the information security space. The BakerHostetler Data Security Incident Response Report 2015 correctly asserts that the terms “’hack’ or ‘breach’ are inadequate to describe the diversity of incidents companies are facing.”... Read more

Gustin Partners | July 24, 2015 |

Marketing: Living in Interesting Times, That’s for Sure

A recent client-sponsored walk down Madison Avenue in search of global marketing talent that had migrated to the dark side—working for clients—of brand and corporate communications gave Gustin Partners a fresh, though hardly scientifically valid perspective on the domain.... Read more

Gustin Partners | July 23, 2015 |

Required Reading for Futurists

Peter Thiel, über-entrepreneur, hedge-fund manager, co-founder of Palantir and PayPal and author of Zero to One once commented, “In reality, there’s nobody sitting around plotting the future, though sometimes I think it would be better if someone were.” Having read P.W. Singer and August Cole’s Ghost Fleet: A Novel of the Next World War I have to disagree with Thiel. The authors deliver a highly believable vision for what the next world war could look like. Ghost Fleet is a book serious thinkers about the future need to read. In a quick read you will be exposed to just about every emerging technology on the drawing boards today.... Read more

Gustin Partners | July 21, 2015 |

3D Printing?

3D Printing is on every pundit’s list of transformative technologies. 3D Printing IS NOT top of mind with most senior executives. 3D Printing IS going to be part of the future. 3D Printing is something future-focused executives should know something about. I undertook a quick examination of what is known, what is misunderstood and what should be known about this potential disruptive technology lurking just over the horizon.... Read more

Gustin Partners | July 13, 2015 | News

Exploiting Emerging Technologies

The future is binary. Not 1’s and 0’s. “Exploiters” and “Exploited”. When the “One Great Scorer comes to mark against your name” [apologies to Grantland Rice, “Alumnus Football”] he/she will parse executives into two buckets – leaders who knew how to make technology work for them and Morlocks [homage to H.G. Wells] who worked for the technology. Technology Imagination [i.e., what technology can do for us and what we can do with technology] is a business process and enterprise competence that has to be managed, measured and very much improved upon.... Read more

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